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Google today announced a sweeping set of changes to AdWords in a bid to simplify mobile campaign management and increase mobile advertising adoption. These changes, dubbed Enhanced Campaigns, will become available to customers by the end of the month and roll out automatically to all advertisers by mid-year. In this article, I’ll walk through the [...]

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Larry Kim

Larry Kim is the Founder/CTO of WordStream, a provider of PPC Management Tools.

The post Enhanced Campaigns: Google Announces Big Changes to Mobile Campaign Management appeared first on Search Engine Journal.

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